Examining a Consumption Values Theory Approach of Young Tourists Toward Destination Choice Intentions

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Examining a Consumption Values Theory Approach of Young Tourists Toward Destination Choice Intentions

Purpose – The purpose of the study is to examine young Australian tourists’ consumption values, perceived beneficial image and tourist’s destination choice intention towards Mauritius as a tourism destination. Design/methodology/approach – Data were collected through an intercept method of Australia...

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Bibliographic Details
Main Authors:	Phau, Ian, Quintal, Vanessa, Shanka, Tekle
Format:	Journal Article
Published:	Emerald Group Publishing Limited 2014
Subjects:	Mauritius Consumption values Perceived beneficial image Destination branding Intention
Online Access:	http://hdl.handle.net/20.500.11937/30960

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