The association of quality, risk, sacrifice, satisfaction and loyalty at the destination level: a structural model
The main purpose of this study was to explore empirically the association of quality, risk, sacrifice, satisfaction, and loyalty. Initially a conceptual model was proposed cultivating literature and then contextualized via field study. The analysis was done based on 602 samples collected from Cox’s...
| Main Authors: | , , |
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| Format: | Journal Article |
| Published: |
Cognizant Communication Corporation
2015
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| Online Access: | http://hdl.handle.net/20.500.11937/30277 |
| _version_ | 1848753042110808064 |
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| author | Hossain, Enayet Quaddus, Mohammed Shanka, Tekle |
| author_facet | Hossain, Enayet Quaddus, Mohammed Shanka, Tekle |
| author_sort | Hossain, Enayet |
| building | Curtin Institutional Repository |
| collection | Online Access |
| description | The main purpose of this study was to explore empirically the association of quality, risk, sacrifice, satisfaction, and loyalty. Initially a conceptual model was proposed cultivating literature and then contextualized via field study. The analysis was done based on 602 samples collected from Cox’s Bazar, Bangladesh, using a Likert scale. The Partial Least Square-based Structure Equation Modeling approach was used for data analysis. The outcome presented a strong association among the constructs. This study demonstrates an important contribution to the body of knowledge in the area of tourism destinations’ management and marketing, and suggests important implications to both practitioners and academics. |
| first_indexed | 2025-11-14T08:18:13Z |
| format | Journal Article |
| id | curtin-20.500.11937-30277 |
| institution | Curtin University Malaysia |
| institution_category | Local University |
| last_indexed | 2025-11-14T08:18:13Z |
| publishDate | 2015 |
| publisher | Cognizant Communication Corporation |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | curtin-20.500.11937-302772017-09-13T15:32:01Z The association of quality, risk, sacrifice, satisfaction and loyalty at the destination level: a structural model Hossain, Enayet Quaddus, Mohammed Shanka, Tekle The main purpose of this study was to explore empirically the association of quality, risk, sacrifice, satisfaction, and loyalty. Initially a conceptual model was proposed cultivating literature and then contextualized via field study. The analysis was done based on 602 samples collected from Cox’s Bazar, Bangladesh, using a Likert scale. The Partial Least Square-based Structure Equation Modeling approach was used for data analysis. The outcome presented a strong association among the constructs. This study demonstrates an important contribution to the body of knowledge in the area of tourism destinations’ management and marketing, and suggests important implications to both practitioners and academics. 2015 Journal Article http://hdl.handle.net/20.500.11937/30277 10.3727/108354215X14400815080406 Cognizant Communication Corporation restricted |
| spellingShingle | Hossain, Enayet Quaddus, Mohammed Shanka, Tekle The association of quality, risk, sacrifice, satisfaction and loyalty at the destination level: a structural model |
| title | The association of quality, risk, sacrifice, satisfaction and loyalty at the destination level: a structural model |
| title_full | The association of quality, risk, sacrifice, satisfaction and loyalty at the destination level: a structural model |
| title_fullStr | The association of quality, risk, sacrifice, satisfaction and loyalty at the destination level: a structural model |
| title_full_unstemmed | The association of quality, risk, sacrifice, satisfaction and loyalty at the destination level: a structural model |
| title_short | The association of quality, risk, sacrifice, satisfaction and loyalty at the destination level: a structural model |
| title_sort | association of quality, risk, sacrifice, satisfaction and loyalty at the destination level: a structural model |
| url | http://hdl.handle.net/20.500.11937/30277 |