Incorporating the effects of country of ownership: a study of Australian brands

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Incorporating the effects of country of ownership: a study of Australian brands

Bibliographic Details
Main Authors:	Cheah, Isaac, Phau, Ian
Other Authors:	Dewi Tojib
Format:	Conference Paper
Published:	Australian and New Zealand Marketing Academy 2009
Online Access:	http://hdl.handle.net/20.500.11937/29301

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