APA (7th ed.) Citation

Tien, C., Phau, I., & Tojib, D. (2009). A research agenda for consumers’ skepticism toward advertising claims (CSA). Australian and New Zealand Marketing Academy.

Chicago Style (17th ed.) Citation

Tien, Cheryl, Ian Phau, and Dewi Tojib. A Research Agenda for Consumers’ Skepticism Toward Advertising Claims (CSA). Australian and New Zealand Marketing Academy, 2009.

MLA (9th ed.) Citation

Tien, Cheryl, et al. A Research Agenda for Consumers’ Skepticism Toward Advertising Claims (CSA). Australian and New Zealand Marketing Academy, 2009.