Western firms' successful and unsuccessful business models in China

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Western firms' successful and unsuccessful business models in China

The study applies complexity theory to construct and empirically test western firms' successful and unsuccessful business models in the Chinese business environment. Because operating in China consists of a complex whole of business aspects, the study uses a set-theoretic approach to theory con...

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Bibliographic Details
Main Authors:	Gountas, Sandra, Chan, Tysun, Zhang, L., Handley, Brian
Format:	Journal Article
Published:	Elsevier 2016
Online Access:	http://hdl.handle.net/20.500.11937/2853

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