Preferred Tone of Nutrition Text Messages for Young Adults: Focus Group Testing

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Preferred Tone of Nutrition Text Messages for Young Adults: Focus Group Testing

BACKGROUND: Young adults are a particularly hard to reach group using conventional health promotion practices as they do not see nutrition messages as personally relevant to them. Text messaging (short message service, SMS) offers an innovative approach to reaching young adults to support and promot...

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Bibliographic Details
Main Authors:	Pollard, C., Howat, P., Pratt, I., Boushey, C., Delp, E., Kerr, Deborah
Format:	Journal Article
Published:	2016
Online Access:	http://hdl.handle.net/20.500.11937/28272

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