Is corporate social responsibility linked with firm performance? An alternative test
Direct tests between corporate social responsibility (CSR) and firm performance (FP) have been argued to be a futile pursuit. Following this line of thinking, the present study sought to test an alternative model in understanding the CSR-FP relationship. Specifically, reputation and customer satisfa...
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| Other Authors: | |
| Format: | Conference Paper |
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Promaco Conventions Pty Ltd
2009
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| Subjects: | |
| Online Access: | http://hdl.handle.net/20.500.11937/27621 |
| _version_ | 1848752314372849664 |
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| author | Galbreath, Jeremy Shum, P. |
| author2 | Dr Nicholas Beaumont |
| author_facet | Dr Nicholas Beaumont Galbreath, Jeremy Shum, P. |
| author_sort | Galbreath, Jeremy |
| building | Curtin Institutional Repository |
| collection | Online Access |
| description | Direct tests between corporate social responsibility (CSR) and firm performance (FP) have been argued to be a futile pursuit. Following this line of thinking, the present study sought to test an alternative model in understanding the CSR-FP relationship. Specifically, reputation and customer satisfaction are posited to be the mediational pathway by which CSR positively affects firm performance. Studying a sample of Australian business firms the findings suggest that CSR is positively linked with firm performance. However, the effect is indirect: reputation and customer satisfaction fully mediate the CSR-FP relationship. The results are provocative, suggesting that to reduce ambiguity surrounding the CSR-FP relationship scholars need to turn their attention to moderating and mediating variables. Discussion is given to these findings along with paths for future research. |
| first_indexed | 2025-11-14T08:06:39Z |
| format | Conference Paper |
| id | curtin-20.500.11937-27621 |
| institution | Curtin University Malaysia |
| institution_category | Local University |
| last_indexed | 2025-11-14T08:06:39Z |
| publishDate | 2009 |
| publisher | Promaco Conventions Pty Ltd |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | curtin-20.500.11937-276212017-10-02T02:27:38Z Is corporate social responsibility linked with firm performance? An alternative test Galbreath, Jeremy Shum, P. Dr Nicholas Beaumont stakeholder structural equation modeling customer satisfaction reputation mediation corporate social responsibility firm performance Direct tests between corporate social responsibility (CSR) and firm performance (FP) have been argued to be a futile pursuit. Following this line of thinking, the present study sought to test an alternative model in understanding the CSR-FP relationship. Specifically, reputation and customer satisfaction are posited to be the mediational pathway by which CSR positively affects firm performance. Studying a sample of Australian business firms the findings suggest that CSR is positively linked with firm performance. However, the effect is indirect: reputation and customer satisfaction fully mediate the CSR-FP relationship. The results are provocative, suggesting that to reduce ambiguity surrounding the CSR-FP relationship scholars need to turn their attention to moderating and mediating variables. Discussion is given to these findings along with paths for future research. 2009 Conference Paper http://hdl.handle.net/20.500.11937/27621 Promaco Conventions Pty Ltd fulltext |
| spellingShingle | stakeholder structural equation modeling customer satisfaction reputation mediation corporate social responsibility firm performance Galbreath, Jeremy Shum, P. Is corporate social responsibility linked with firm performance? An alternative test |
| title | Is corporate social responsibility linked with firm performance? An alternative test |
| title_full | Is corporate social responsibility linked with firm performance? An alternative test |
| title_fullStr | Is corporate social responsibility linked with firm performance? An alternative test |
| title_full_unstemmed | Is corporate social responsibility linked with firm performance? An alternative test |
| title_short | Is corporate social responsibility linked with firm performance? An alternative test |
| title_sort | is corporate social responsibility linked with firm performance? an alternative test |
| topic | stakeholder structural equation modeling customer satisfaction reputation mediation corporate social responsibility firm performance |
| url | http://hdl.handle.net/20.500.11937/27621 |