Personal vs. historical nostalgia: a division of emotions
While previous studies have explored emotions in nostalgia in a "unified" view, a distinction between the emotions that may occur resulting from the specific type of nostalgia experienced has not been made. This study examines emotional responses of 806 respondents experiencing Personal or...
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| Format: | Working Paper |
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School of Marketing, Curtin Business School
2009
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| Online Access: | http://hdl.handle.net/20.500.11937/26744 |
| _version_ | 1848752073372336128 |
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| author | Marchegiani, Chris |
| author_facet | Marchegiani, Chris |
| author_sort | Marchegiani, Chris |
| building | Curtin Institutional Repository |
| collection | Online Access |
| description | While previous studies have explored emotions in nostalgia in a "unified" view, a distinction between the emotions that may occur resulting from the specific type of nostalgia experienced has not been made. This study examines emotional responses of 806 respondents experiencing Personal or Historical Nostalgia with an experimental research design. Although some emotions are common between the groups some distinctly different emotions are found as a result of the type of nostalgia experienced. This research assists in clarifying the difference in respondent's reactions to the two nostalgic types and supports the postulation that the two appeals are distinctly different. |
| first_indexed | 2025-11-14T08:02:49Z |
| format | Working Paper |
| id | curtin-20.500.11937-26744 |
| institution | Curtin University Malaysia |
| institution_category | Local University |
| last_indexed | 2025-11-14T08:02:49Z |
| publishDate | 2009 |
| publisher | School of Marketing, Curtin Business School |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | curtin-20.500.11937-267442017-01-30T12:55:07Z Personal vs. historical nostalgia: a division of emotions Marchegiani, Chris Emotional response Advertising appeal Emotional reactions Experimental research Nostalgia While previous studies have explored emotions in nostalgia in a "unified" view, a distinction between the emotions that may occur resulting from the specific type of nostalgia experienced has not been made. This study examines emotional responses of 806 respondents experiencing Personal or Historical Nostalgia with an experimental research design. Although some emotions are common between the groups some distinctly different emotions are found as a result of the type of nostalgia experienced. This research assists in clarifying the difference in respondent's reactions to the two nostalgic types and supports the postulation that the two appeals are distinctly different. 2009 Working Paper http://hdl.handle.net/20.500.11937/26744 School of Marketing, Curtin Business School fulltext |
| spellingShingle | Emotional response Advertising appeal Emotional reactions Experimental research Nostalgia Marchegiani, Chris Personal vs. historical nostalgia: a division of emotions |
| title | Personal vs. historical nostalgia: a division of emotions |
| title_full | Personal vs. historical nostalgia: a division of emotions |
| title_fullStr | Personal vs. historical nostalgia: a division of emotions |
| title_full_unstemmed | Personal vs. historical nostalgia: a division of emotions |
| title_short | Personal vs. historical nostalgia: a division of emotions |
| title_sort | personal vs. historical nostalgia: a division of emotions |
| topic | Emotional response Advertising appeal Emotional reactions Experimental research Nostalgia |
| url | http://hdl.handle.net/20.500.11937/26744 |