Are all my volunteers here to help out? Clustering events volunteers by their motivations
Posed as a question that an event organizer might contemplate in terms of how best to attract and retain event volunteers, this study adds to the event volunteering literature by cluster analysing volunteers sampled at four sports events using items from the Special Event Volunteer Motivation Scale...
| Main Authors: | Lockstone-Binney, L., Holmes, Kirsten, Smith, K., Baum, T., Storer, C. |
|---|---|
| Format: | Journal Article |
| Published: |
Cognizant Comm. Corp.
2015
|
| Online Access: | http://hdl.handle.net/20.500.11937/22525 |
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