Destination choice, service quality, satisfaction, and consumerism: International students in Malaysian institutions of higher education

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Destination choice, service quality, satisfaction, and consumerism: International students in Malaysian institutions of higher education

This pilot study examines the pull factors influencing international students in selecting Malaysia as the host country and their perceptions of service quality in Malaysian institutes of higher education. It has been found that students from the Middle East countries came to Malaysia mainly due to...

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Bibliographic Details
Main Authors:	Lim, Y., Yap, Lee, T.
Format:	Journal Article
Published:	Academic Journals 2011
Online Access:	http://www.academicjournals.org/ http://hdl.handle.net/20.500.11937/20874

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