Social connections and smallholder vegetable farmers’ collaborative marketing strategy: The case of the small farmers association of Quirogpang in Davao City, the Philippines

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Social connections and smallholder vegetable farmers’ collaborative marketing strategy: The case of the small farmers association of Quirogpang in Davao City, the Philippines

In the Philippines, vegetable farmers generally have only small land holdings. Because of this, plus an apparent lack of financial capital, it is difficult for smallholder farmers to meet the large volume demands imposed by institutional buyers and wholesalers. The small volume and the large variati...

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Bibliographic Details
Main Authors:	Montiflor, M., dela Cerna, A., Lamban, R., Bacus, R., Concepcion, S., Batt, Peter, Murray-Prior, Roy
Format:	Journal Article
Published:	International Society of Horticultural Science 2011
Subjects:	social capital collaboration trust cluster
Online Access:	http://www.actahort.org/books/895/895_22.htm http://hdl.handle.net/20.500.11937/20734

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