APA (7th ed.) Citation

Goi, M., Goi, C., & Wong, D. (2014). Constructing a brand identity scale for higher education institutions. Routledge.

Chicago Style (17th ed.) Citation

Goi, M.T, Chai Goi, and David Wong. Constructing a Brand Identity Scale for Higher Education Institutions. Routledge, 2014.

MLA (9th ed.) Citation

Goi, M.T, et al. Constructing a Brand Identity Scale for Higher Education Institutions. Routledge, 2014.