Homogeneity versus heterogeneity of cultural values: An item-response theoretical approach applying Hofstede's cultural dimensions in a single nation
The focus of this study is threefold. First it tested the validity and reliability of a scale designed to measure Hofstede's five cultural dimensions at the individual or psychological level across two large (n>500) convenience samples of the United States population. Once deemed an appr...
| Main Authors: | , , , |
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| Format: | Journal Article |
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Pergamon
2015
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| Online Access: | http://hdl.handle.net/20.500.11937/19401 |
| _version_ | 1848750023056031744 |
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| author | Mazanec, J. Crotts, J. Gursoy, D Lu, L. |
| author_facet | Mazanec, J. Crotts, J. Gursoy, D Lu, L. |
| author_sort | Mazanec, J. |
| building | Curtin Institutional Repository |
| collection | Online Access |
| description | The focus of this study is threefold. First it tested the validity and reliability of a scale designed to measure Hofstede's five cultural dimensions at the individual or psychological level across two large (n>500) convenience samples of the United States population. Once deemed an appropriate measure, the scale was applied to questions testing the homogeneity of the measures. The questions refer to the speed to which acculturation occurs within an immigrant population and the degree to which purported regional geographic differences constitute distinct cultural values as measured by Hofstede. Implications for tourism marketers as well as a call for future research are discussed. |
| first_indexed | 2025-11-14T07:30:14Z |
| format | Journal Article |
| id | curtin-20.500.11937-19401 |
| institution | Curtin University Malaysia |
| institution_category | Local University |
| last_indexed | 2025-11-14T07:30:14Z |
| publishDate | 2015 |
| publisher | Pergamon |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | curtin-20.500.11937-194012017-09-13T13:47:27Z Homogeneity versus heterogeneity of cultural values: An item-response theoretical approach applying Hofstede's cultural dimensions in a single nation Mazanec, J. Crotts, J. Gursoy, D Lu, L. cultural relations immigrant heritage tourism homogeneity psychology heterogeneity acculturation The focus of this study is threefold. First it tested the validity and reliability of a scale designed to measure Hofstede's five cultural dimensions at the individual or psychological level across two large (n>500) convenience samples of the United States population. Once deemed an appropriate measure, the scale was applied to questions testing the homogeneity of the measures. The questions refer to the speed to which acculturation occurs within an immigrant population and the degree to which purported regional geographic differences constitute distinct cultural values as measured by Hofstede. Implications for tourism marketers as well as a call for future research are discussed. 2015 Journal Article http://hdl.handle.net/20.500.11937/19401 10.1016/j.tourman.2014.11.011 Pergamon restricted |
| spellingShingle | cultural relations immigrant heritage tourism homogeneity psychology heterogeneity acculturation Mazanec, J. Crotts, J. Gursoy, D Lu, L. Homogeneity versus heterogeneity of cultural values: An item-response theoretical approach applying Hofstede's cultural dimensions in a single nation |
| title | Homogeneity versus heterogeneity of cultural values: An item-response theoretical approach applying Hofstede's cultural dimensions in a single nation |
| title_full | Homogeneity versus heterogeneity of cultural values: An item-response theoretical approach applying Hofstede's cultural dimensions in a single nation |
| title_fullStr | Homogeneity versus heterogeneity of cultural values: An item-response theoretical approach applying Hofstede's cultural dimensions in a single nation |
| title_full_unstemmed | Homogeneity versus heterogeneity of cultural values: An item-response theoretical approach applying Hofstede's cultural dimensions in a single nation |
| title_short | Homogeneity versus heterogeneity of cultural values: An item-response theoretical approach applying Hofstede's cultural dimensions in a single nation |
| title_sort | homogeneity versus heterogeneity of cultural values: an item-response theoretical approach applying hofstede's cultural dimensions in a single nation |
| topic | cultural relations immigrant heritage tourism homogeneity psychology heterogeneity acculturation |
| url | http://hdl.handle.net/20.500.11937/19401 |