Woodside, A., Schpektor, A., & Xia, X. (2012). Triple Sense-Making of Findings from Marketing Experiments Using the Dominant Variable Based-Logic, Case-Based Logic, and Isomorphic Modeling. International Journal of Business and Economics.
Chicago Style (17th ed.) CitationWoodside, Arch, A. Schpektor, and X. Xia. Triple Sense-Making of Findings from Marketing Experiments Using the Dominant Variable Based-Logic, Case-Based Logic, and Isomorphic Modeling. International Journal of Business and Economics, 2012.
MLA (9th ed.) CitationWoodside, Arch, et al. Triple Sense-Making of Findings from Marketing Experiments Using the Dominant Variable Based-Logic, Case-Based Logic, and Isomorphic Modeling. International Journal of Business and Economics, 2012.
Warning: These citations may not always be 100% accurate.