Factors influencing online advertising: A national survey among small & medium enterprises in Australia
| Main Authors: | , , |
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| Other Authors: | |
| Format: | Book Chapter |
| Published: |
World Scientific Publishing
2009
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| Online Access: | http://hdl.handle.net/20.500.11937/17922 |
| _version_ | 1848749598062936064 |
|---|---|
| author | Heiligtag, J. Xu, J. Quaddus, Mohammed |
| author2 | Xu, J |
| author_facet | Xu, J Heiligtag, J. Xu, J. Quaddus, Mohammed |
| author_sort | Heiligtag, J. |
| building | Curtin Institutional Repository |
| collection | Online Access |
| first_indexed | 2025-11-14T07:23:29Z |
| format | Book Chapter |
| id | curtin-20.500.11937-17922 |
| institution | Curtin University Malaysia |
| institution_category | Local University |
| last_indexed | 2025-11-14T07:23:29Z |
| publishDate | 2009 |
| publisher | World Scientific Publishing |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | curtin-20.500.11937-179222022-12-09T05:23:43Z Factors influencing online advertising: A national survey among small & medium enterprises in Australia Heiligtag, J. Xu, J. Quaddus, Mohammed Xu, J Quaddus, M 2009 Book Chapter http://hdl.handle.net/20.500.11937/17922 World Scientific Publishing restricted |
| spellingShingle | Heiligtag, J. Xu, J. Quaddus, Mohammed Factors influencing online advertising: A national survey among small & medium enterprises in Australia |
| title | Factors influencing online advertising: A national survey among small & medium enterprises in Australia |
| title_full | Factors influencing online advertising: A national survey among small & medium enterprises in Australia |
| title_fullStr | Factors influencing online advertising: A national survey among small & medium enterprises in Australia |
| title_full_unstemmed | Factors influencing online advertising: A national survey among small & medium enterprises in Australia |
| title_short | Factors influencing online advertising: A national survey among small & medium enterprises in Australia |
| title_sort | factors influencing online advertising: a national survey among small & medium enterprises in australia |
| url | http://hdl.handle.net/20.500.11937/17922 |