Strategic Manoeuvres and Impression Management: Communication Approaches in the Case of a Crisis Event

This historical study examines the actions of the Australian former asbestos company, James Hardie, when faced with a potentially ruinous corporate scandal between 2001 and 2007. The company became vilified as public awareness grew of the damage to public health its use of asbestos had caused. In re...

Full description

Bibliographic Details
Main Authors: O'Connell, B., De Lange, Paul, Stoner, G., Sangster, A.
Format: Journal Article
Published: Routledge Taylor & Francis Group 2016
Online Access:http://www.tandfonline.com/loi/fbsh20#.Vt_Y2E1f270
http://hdl.handle.net/20.500.11937/17859
_version_ 1848749580040011776
author O'Connell, B.
De Lange, Paul
Stoner, G.
Sangster, A.
author_facet O'Connell, B.
De Lange, Paul
Stoner, G.
Sangster, A.
author_sort O'Connell, B.
building Curtin Institutional Repository
collection Online Access
description This historical study examines the actions of the Australian former asbestos company, James Hardie, when faced with a potentially ruinous corporate scandal between 2001 and 2007. The company became vilified as public awareness grew of the damage to public health its use of asbestos had caused. In response, it set-up a knowingly underfunded compensation fund supported by a strategy of misinformation and denial. Its actions are analysed using Oliver’s typology of strategic responses and theories of crisis management and crisis communications, providing insights into the company’s motivations for adopting strategies that took it to the brink of financial collapse.
first_indexed 2025-11-14T07:23:11Z
format Journal Article
id curtin-20.500.11937-17859
institution Curtin University Malaysia
institution_category Local University
last_indexed 2025-11-14T07:23:11Z
publishDate 2016
publisher Routledge Taylor & Francis Group
recordtype eprints
repository_type Digital Repository
spelling curtin-20.500.11937-178592018-03-29T09:06:20Z Strategic Manoeuvres and Impression Management: Communication Approaches in the Case of a Crisis Event O'Connell, B. De Lange, Paul Stoner, G. Sangster, A. This historical study examines the actions of the Australian former asbestos company, James Hardie, when faced with a potentially ruinous corporate scandal between 2001 and 2007. The company became vilified as public awareness grew of the damage to public health its use of asbestos had caused. In response, it set-up a knowingly underfunded compensation fund supported by a strategy of misinformation and denial. Its actions are analysed using Oliver’s typology of strategic responses and theories of crisis management and crisis communications, providing insights into the company’s motivations for adopting strategies that took it to the brink of financial collapse. 2016 Journal Article http://hdl.handle.net/20.500.11937/17859 10.1080/00076791.2015.1128896 http://www.tandfonline.com/loi/fbsh20#.Vt_Y2E1f270 Routledge Taylor & Francis Group restricted
spellingShingle O'Connell, B.
De Lange, Paul
Stoner, G.
Sangster, A.
Strategic Manoeuvres and Impression Management: Communication Approaches in the Case of a Crisis Event
title Strategic Manoeuvres and Impression Management: Communication Approaches in the Case of a Crisis Event
title_full Strategic Manoeuvres and Impression Management: Communication Approaches in the Case of a Crisis Event
title_fullStr Strategic Manoeuvres and Impression Management: Communication Approaches in the Case of a Crisis Event
title_full_unstemmed Strategic Manoeuvres and Impression Management: Communication Approaches in the Case of a Crisis Event
title_short Strategic Manoeuvres and Impression Management: Communication Approaches in the Case of a Crisis Event
title_sort strategic manoeuvres and impression management: communication approaches in the case of a crisis event
url http://www.tandfonline.com/loi/fbsh20#.Vt_Y2E1f270
http://hdl.handle.net/20.500.11937/17859