APA (7th ed.) Citation

Ramaseshan, B., Ishak, A., & Kingshott, R. (2013). Interactive effects of marketing strategy formulation and implementation upon firm performance. Routledge.

Chicago Style (17th ed.) Citation

Ramaseshan, Balasubramanian, A. Ishak, and Russel Kingshott. Interactive Effects of Marketing Strategy Formulation and Implementation upon Firm Performance. Routledge, 2013.

MLA (9th ed.) Citation

Ramaseshan, Balasubramanian, et al. Interactive Effects of Marketing Strategy Formulation and Implementation upon Firm Performance. Routledge, 2013.