Consumers’ perception of fair trade coffee in Australia and Japan

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Consumers’ perception of fair trade coffee in Australia and Japan

Beyond the issues of food safety, a competitive price and the experiential quality attributes, consumers are becoming more concerned about the sustainable manner in which their food has been produced. This study explores differences in consumer’s perceptions, attitudes and behaviour towards Fair Tra...

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Bibliographic Details
Main Author:	Tamaki, Rino
Format:	Thesis
Published:	Curtin University 2013
Online Access:	http://hdl.handle.net/20.500.11937/151

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