Consumers’ perception of fair trade coffee in Australia and Japan

Beyond the issues of food safety, a competitive price and the experiential quality attributes, consumers are becoming more concerned about the sustainable manner in which their food has been produced. This study explores differences in consumer’s perceptions, attitudes and behaviour towards Fair Tra...

Full description

Bibliographic Details
Main Author: Tamaki, Rino
Format: Thesis
Published: Curtin University 2013
Online Access:http://hdl.handle.net/20.500.11937/151
_version_ 1848743297929969664
author Tamaki, Rino
author_facet Tamaki, Rino
author_sort Tamaki, Rino
building Curtin Institutional Repository
collection Online Access
description Beyond the issues of food safety, a competitive price and the experiential quality attributes, consumers are becoming more concerned about the sustainable manner in which their food has been produced. This study explores differences in consumer’s perceptions, attitudes and behaviour towards Fair Trade (FT) and organic certification between Australian and Japanese coffee consumers. Overall, the credence attributes were a secondary consideration when respondents purchased coffee for either home consumption or from a café or restaurant.
first_indexed 2025-11-14T05:43:20Z
format Thesis
id curtin-20.500.11937-151
institution Curtin University Malaysia
institution_category Local University
last_indexed 2025-11-14T05:43:20Z
publishDate 2013
publisher Curtin University
recordtype eprints
repository_type Digital Repository
spelling curtin-20.500.11937-1512017-02-20T06:42:27Z Consumers’ perception of fair trade coffee in Australia and Japan Tamaki, Rino Beyond the issues of food safety, a competitive price and the experiential quality attributes, consumers are becoming more concerned about the sustainable manner in which their food has been produced. This study explores differences in consumer’s perceptions, attitudes and behaviour towards Fair Trade (FT) and organic certification between Australian and Japanese coffee consumers. Overall, the credence attributes were a secondary consideration when respondents purchased coffee for either home consumption or from a café or restaurant. 2013 Thesis http://hdl.handle.net/20.500.11937/151 Curtin University fulltext
spellingShingle Tamaki, Rino
Consumers’ perception of fair trade coffee in Australia and Japan
title Consumers’ perception of fair trade coffee in Australia and Japan
title_full Consumers’ perception of fair trade coffee in Australia and Japan
title_fullStr Consumers’ perception of fair trade coffee in Australia and Japan
title_full_unstemmed Consumers’ perception of fair trade coffee in Australia and Japan
title_short Consumers’ perception of fair trade coffee in Australia and Japan
title_sort consumers’ perception of fair trade coffee in australia and japan
url http://hdl.handle.net/20.500.11937/151