Crowdfunding in Finland - A new alternative disruptive funding instrument for businesses

The phenomenon of the crowd on the Internet is widely well known, as well as its collaborative power. Companies use the power of the crowd to improve their products, for marketing campaigns, or co-create their products in collaboration with the consumer. Recently a new phenomenon emerged - crowdfund...

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Bibliographic Details
Main Authors: Lasrado, L., Lugmayr, Artur
Format: Conference Paper
Published: 2013
Online Access:http://hdl.handle.net/20.500.11937/13439
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author Lasrado, L.
Lugmayr, Artur
author_facet Lasrado, L.
Lugmayr, Artur
author_sort Lasrado, L.
building Curtin Institutional Repository
collection Online Access
description The phenomenon of the crowd on the Internet is widely well known, as well as its collaborative power. Companies use the power of the crowd to improve their products, for marketing campaigns, or co-create their products in collaboration with the consumer. Recently a new phenomenon emerged - crowdfunding (CF). Platforms such as Kickstarter assist to raise funds for various projects. In Finland very successful ventures, such as e.g. Timo Vuorensola's campaigns for the new movie Iron Sky demonstrated the possibilities. Within the scope of this research work we elaborate the power of crowdfunding, and particularly explore its possibilities in the Finnish context. We conducted a qualitative study based on interviews to explore crowdfunding as alternative mechanism to existing fundraising mechanism, pinpoint to legal pitfalls, risks, and benefits for entrepreneurs. The study rounds up with a thorough discussion how crowdfunding can be a disruption for traditional financing mechanisms in Finland. Copyright © 2013 ACM.
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spelling curtin-20.500.11937-134392017-01-30T11:37:02Z Crowdfunding in Finland - A new alternative disruptive funding instrument for businesses Lasrado, L. Lugmayr, Artur The phenomenon of the crowd on the Internet is widely well known, as well as its collaborative power. Companies use the power of the crowd to improve their products, for marketing campaigns, or co-create their products in collaboration with the consumer. Recently a new phenomenon emerged - crowdfunding (CF). Platforms such as Kickstarter assist to raise funds for various projects. In Finland very successful ventures, such as e.g. Timo Vuorensola's campaigns for the new movie Iron Sky demonstrated the possibilities. Within the scope of this research work we elaborate the power of crowdfunding, and particularly explore its possibilities in the Finnish context. We conducted a qualitative study based on interviews to explore crowdfunding as alternative mechanism to existing fundraising mechanism, pinpoint to legal pitfalls, risks, and benefits for entrepreneurs. The study rounds up with a thorough discussion how crowdfunding can be a disruption for traditional financing mechanisms in Finland. Copyright © 2013 ACM. 2013 Conference Paper http://hdl.handle.net/20.500.11937/13439 restricted
spellingShingle Lasrado, L.
Lugmayr, Artur
Crowdfunding in Finland - A new alternative disruptive funding instrument for businesses
title Crowdfunding in Finland - A new alternative disruptive funding instrument for businesses
title_full Crowdfunding in Finland - A new alternative disruptive funding instrument for businesses
title_fullStr Crowdfunding in Finland - A new alternative disruptive funding instrument for businesses
title_full_unstemmed Crowdfunding in Finland - A new alternative disruptive funding instrument for businesses
title_short Crowdfunding in Finland - A new alternative disruptive funding instrument for businesses
title_sort crowdfunding in finland - a new alternative disruptive funding instrument for businesses
url http://hdl.handle.net/20.500.11937/13439