Internet Banking: Content Analysis of Selected Indian Public and Private Sector Banks’ Online Portals
Advancement in technology has played an important role in the distribution strategy of commercial banks. Banks distribute their products and services not only through a sole channel but instead through a variety of channels such as internet banking, automated teller machines, mobile banking, phon...
| Main Authors: | Tejinderpal, S., Kaur, Manpreet |
|---|---|
| Format: | Journal Article |
| Published: |
ARRAY Development
2012
|
| Subjects: | |
| Online Access: | http://www.arraydev.com/commerce/JIBC/2012-04/Tejinderpal%20Singh%20accetpedv02.pdf http://hdl.handle.net/20.500.11937/13362 |
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