Mixed methods in business and management: A call to the ‘first generation’

Mixed methods is a youthful but increasingly robust methodological movement characterised by:a growing body of trans-disciplinary literature; prominent research methodologistslauthorities; theemergence of mixed method specific journals, research texts, and courses; a growth in popularityamongst rese...

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Main Author: Cameron, Roslyn
Format: Journal Article
Published: eContent Management 2011
Subjects:
Online Access:http://hdl.handle.net/20.500.11937/12729
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author Cameron, Roslyn
author_facet Cameron, Roslyn
author_sort Cameron, Roslyn
building Curtin Institutional Repository
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description Mixed methods is a youthful but increasingly robust methodological movement characterised by:a growing body of trans-disciplinary literature; prominent research methodologistslauthorities; theemergence of mixed method specific journals, research texts, and courses; a growth in popularityamongst research funding bodies. Mixed methods is being utilised and reported within business andmanagement fields, despite the quantitative traditions attached to certain business and managementdisciplines. This paper has utilised a multistrand conversion mixed model research design toundertake a retrospective content analysis of refereed papers (n = 281) from the 21st Australian andNew Zealand Academy of Management (ANZAM) Conference 2007. The aim of the study is toprovide a methodological map of the management research reported at the conference, and in particularthe use, quality and acceptance level of mixed methods research within business and managementfields. Implications for further research are discussed along with a call to the 'first generation'of business and management mixed method researchers to instigate mixed methods research trainingand capacity building within their respective business schools, relevant academies and associatedprofessional forums and publications.
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spelling curtin-20.500.11937-127292017-09-13T15:01:41Z Mixed methods in business and management: A call to the ‘first generation’ Cameron, Roslyn - multistrand conversion mixed model research training research design data integration mixed methods management research Mixed methods is a youthful but increasingly robust methodological movement characterised by:a growing body of trans-disciplinary literature; prominent research methodologistslauthorities; theemergence of mixed method specific journals, research texts, and courses; a growth in popularityamongst research funding bodies. Mixed methods is being utilised and reported within business andmanagement fields, despite the quantitative traditions attached to certain business and managementdisciplines. This paper has utilised a multistrand conversion mixed model research design toundertake a retrospective content analysis of refereed papers (n = 281) from the 21st Australian andNew Zealand Academy of Management (ANZAM) Conference 2007. The aim of the study is toprovide a methodological map of the management research reported at the conference, and in particularthe use, quality and acceptance level of mixed methods research within business and managementfields. Implications for further research are discussed along with a call to the 'first generation'of business and management mixed method researchers to instigate mixed methods research trainingand capacity building within their respective business schools, relevant academies and associatedprofessional forums and publications. 2011 Journal Article http://hdl.handle.net/20.500.11937/12729 10.5172/jmo.2011.17.2.245 eContent Management restricted
spellingShingle - multistrand conversion mixed model
research training
research design
data integration
mixed methods
management research
Cameron, Roslyn
Mixed methods in business and management: A call to the ‘first generation’
title Mixed methods in business and management: A call to the ‘first generation’
title_full Mixed methods in business and management: A call to the ‘first generation’
title_fullStr Mixed methods in business and management: A call to the ‘first generation’
title_full_unstemmed Mixed methods in business and management: A call to the ‘first generation’
title_short Mixed methods in business and management: A call to the ‘first generation’
title_sort mixed methods in business and management: a call to the ‘first generation’
topic - multistrand conversion mixed model
research training
research design
data integration
mixed methods
management research
url http://hdl.handle.net/20.500.11937/12729