The Bank Choice Behaviour Among Malaysian Muslims: A Qualitative Approach

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collectionurl https://intelek.unisza.edu.my/intelek/pages/search.php?search=!collection407072
date 2014-08-10 10:50:52
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id 8304
institution UniSZA
originalfilename 4334-01-FH02-FPPP-14-00926.pdf
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spelling 8304 https://intelek.unisza.edu.my/intelek/pages/view.php?ref=8304 https://intelek.unisza.edu.my/intelek/pages/search.php?search=!collection407072 Restricted Document Article Journal application/pdf 8 Adobe Acrobat Pro DC 20 Paper Capture Plug-in 1.7 Google 2014-08-10 10:50:52 4334-01-FH02-FPPP-14-00926.pdf UniSZA Private Access The Bank Choice Behaviour Among Malaysian Muslims: A Qualitative Approach International Research Journal of Social Sciences This paper aims to understand the key motivations for Islamic bank patronage among Muslims using in-depth interviews and non-participant observation. This research used in-depth interviews and non-participant observation of Muslim customers of Islamic banks located in Terengganu, the earliest state to receive Islam in Malaysia and is well-known in adopting the Islamic governance system. 15 customers were determined to comprise the resultant sampling frame. The identified factors developed the four themes of customer profiling: i. ability (taufeeq) and guidance (hidayah); ii. guidance (hidayah) without ability (taufeeq); iii. ability (taufeeq) without guidance (hidayah); and iv. no ability (taufeeq) and guidance (hidayah). The “completeness of prayer” factor is a new discovery that could lead consumers to demonstrate an ideal behaviour according to Islamic teachings. Thus, the actual problem of the Islamic banking system especially among Muslims community is not the availability of shariah-compliant products or services, but the lack of shariah-adherent behaviour among Muslims 3 2 48-61
spellingShingle The Bank Choice Behaviour Among Malaysian Muslims: A Qualitative Approach
summary This paper aims to understand the key motivations for Islamic bank patronage among Muslims using in-depth interviews and non-participant observation. This research used in-depth interviews and non-participant observation of Muslim customers of Islamic banks located in Terengganu, the earliest state to receive Islam in Malaysia and is well-known in adopting the Islamic governance system. 15 customers were determined to comprise the resultant sampling frame. The identified factors developed the four themes of customer profiling: i. ability (taufeeq) and guidance (hidayah); ii. guidance (hidayah) without ability (taufeeq); iii. ability (taufeeq) without guidance (hidayah); and iv. no ability (taufeeq) and guidance (hidayah). The “completeness of prayer” factor is a new discovery that could lead consumers to demonstrate an ideal behaviour according to Islamic teachings. Thus, the actual problem of the Islamic banking system especially among Muslims community is not the availability of shariah-compliant products or services, but the lack of shariah-adherent behaviour among Muslims
title The Bank Choice Behaviour Among Malaysian Muslims: A Qualitative Approach
title_full The Bank Choice Behaviour Among Malaysian Muslims: A Qualitative Approach
title_fullStr The Bank Choice Behaviour Among Malaysian Muslims: A Qualitative Approach
title_full_unstemmed The Bank Choice Behaviour Among Malaysian Muslims: A Qualitative Approach
title_short The Bank Choice Behaviour Among Malaysian Muslims: A Qualitative Approach
title_sort bank choice behaviour among malaysian muslims: a qualitative approach