Bank choice behaviour among Malaysian Muslims: a qualitative approach

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building INTELEK Repository
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collectionurl https://intelek.unisza.edu.my/intelek/pages/search.php?search=!collection407072
date 2014-02-14 18:23:26
format Restricted Document
id 7317
institution UniSZA
originalfilename 2728-01-FH02-FESP-16-06736.pdf
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resourceurl https://intelek.unisza.edu.my/intelek/pages/view.php?ref=7317
spelling 7317 https://intelek.unisza.edu.my/intelek/pages/view.php?ref=7317 https://intelek.unisza.edu.my/intelek/pages/search.php?search=!collection407072 Restricted Document Article Journal application/pdf 8 1.6 Adobe Acrobat Pro DC 20 Paper Capture Plug-in DELL dell 2014-02-14 18:23:26 2728-01-FH02-FESP-16-06736.pdf UniSZA Private Access Bank choice behaviour among Malaysian Muslims: a qualitative approach International Research Journal of Social Sciences This paper aims to understand the key motivations for Islamic bank patronage among Muslims using in-depth interviews and non-participant observation. This research used in-depth interviews and non-participant observation of Muslim customers of Islamic banks located in Terengganu, the earliest state to receive Islam in Malaysia and is well-known in adopting the Islamic governance system. 15 customers were determined to comprise the resultant sampling frame. The identified factors developed the four themes of customer profiling: i. ability (taufeeq) and guidance (hidayah); ii. guidance (hidayah) without ability (taufeeq); iii. ability (taufeeq) without guidance (hidayah); and iv. no ability (taufeeq) and guidance (hidayah). The “completeness of prayer” factor is a new discovery that could lead consumers to demonstrate an ideal behaviour according to Islamic teachings. Thus, the actual problem of the Islamic banking system especially among Muslims community is not the availability of shariah-compliant products or services, but the lack of shariah-adherent behaviour among Muslims. 3 2 1-8
spellingShingle Bank choice behaviour among Malaysian Muslims: a qualitative approach
summary This paper aims to understand the key motivations for Islamic bank patronage among Muslims using in-depth interviews and non-participant observation. This research used in-depth interviews and non-participant observation of Muslim customers of Islamic banks located in Terengganu, the earliest state to receive Islam in Malaysia and is well-known in adopting the Islamic governance system. 15 customers were determined to comprise the resultant sampling frame. The identified factors developed the four themes of customer profiling: i. ability (taufeeq) and guidance (hidayah); ii. guidance (hidayah) without ability (taufeeq); iii. ability (taufeeq) without guidance (hidayah); and iv. no ability (taufeeq) and guidance (hidayah). The “completeness of prayer” factor is a new discovery that could lead consumers to demonstrate an ideal behaviour according to Islamic teachings. Thus, the actual problem of the Islamic banking system especially among Muslims community is not the availability of shariah-compliant products or services, but the lack of shariah-adherent behaviour among Muslims.
title Bank choice behaviour among Malaysian Muslims: a qualitative approach
title_full Bank choice behaviour among Malaysian Muslims: a qualitative approach
title_fullStr Bank choice behaviour among Malaysian Muslims: a qualitative approach
title_full_unstemmed Bank choice behaviour among Malaysian Muslims: a qualitative approach
title_short Bank choice behaviour among Malaysian Muslims: a qualitative approach
title_sort bank choice behaviour among malaysian muslims: a qualitative approach