Market orientation and brand orientation: Two routes to brand performance of hotel in malaysia

Bibliographic Details
Format: Restricted Document
_version_ 1860797843583795200
building INTELEK Repository
collection Online Access
collectionurl https://intelek.unisza.edu.my/intelek/pages/search.php?search=!collection407072
date 2024-08-28 12:00:11
format Restricted Document
id 14353
institution UniSZA
originalfilename 3422-01-FH05-FESP-18-12367.pdf
person Adobe Acrobat Pro DC 20.6.20042
recordtype oai_dc
resourceurl https://intelek.unisza.edu.my/intelek/pages/view.php?ref=14353
spelling 14353 https://intelek.unisza.edu.my/intelek/pages/view.php?ref=14353 https://intelek.unisza.edu.my/intelek/pages/search.php?search=!collection407072 Restricted Document Book Chapter application/pdf 3 1.6 Adobe Acrobat Pro DC 20 Paper Capture Plug-in Adobe Acrobat Pro DC 20.6.20042 2024-08-28 12:00:11 3422-01-FH05-FESP-18-12367.pdf UniSZA Private Access Market orientation and brand orientation: Two routes to brand performance of hotel in malaysia Penerbit Universiti Sultan Zainal Abidin Penerbit Universiti Sultan Zainal Abidin 17-30 Creating and Enhancing Service Organizations: Issues and Research Agenda in Malaysia
spellingShingle Market orientation and brand orientation: Two routes to brand performance of hotel in malaysia
title Market orientation and brand orientation: Two routes to brand performance of hotel in malaysia
title_full Market orientation and brand orientation: Two routes to brand performance of hotel in malaysia
title_fullStr Market orientation and brand orientation: Two routes to brand performance of hotel in malaysia
title_full_unstemmed Market orientation and brand orientation: Two routes to brand performance of hotel in malaysia
title_short Market orientation and brand orientation: Two routes to brand performance of hotel in malaysia
title_sort market orientation and brand orientation: two routes to brand performance of hotel in malaysia