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1860797099786895360
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| building |
INTELEK Repository
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to all authors
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| collection |
Online Access
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| collectionurl |
https://intelek.unisza.edu.my/intelek/pages/search.php?search=!collection407072
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| date |
2019-02-21 21:54:01
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| format |
Restricted Document
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| id |
11370
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| institution |
UniSZA
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| originalfilename |
5602-01-FH02-FPP-19-28643.pdf
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| person |
rosaida rosly
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| recordtype |
oai_dc
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| resourceurl |
https://intelek.unisza.edu.my/intelek/pages/view.php?ref=11370
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| spelling |
11370 https://intelek.unisza.edu.my/intelek/pages/view.php?ref=11370 https://intelek.unisza.edu.my/intelek/pages/search.php?search=!collection407072 Restricted Document Article Journal application/pdf 5 Adobe Acrobat Pro DC 20 Paper Capture Plug-in 1.7 to all authors to all authors rosaida rosly 2019-02-21 21:54:01 5602-01-FH02-FPP-19-28643.pdf UniSZA Private Access Incorporating Social Networks in Business Relationships of Retail SMEs for better Business Performance International Journal of Engineering & Technology The presence of hypermarkets with modern retail format has impacted the performance of retail small medium-enterprises (SMEs) in Malaysia. The challenges of remaining competitive and the ability to sustain the business have pushed many retail SMEs to cease opera-tions within a short period after commencement. Despite these challenges, retail SMEs can still attain competitive advantage through the strategies of strengthening and maintaining business relationships with their social networks. This study postulates that fostering social networks, specifically on the notion of homophily or similarities among social network members, is able to lure valuable resources need-ed by retail SMEs in achieving superior business performance. Unfortunately, only few studies have focused on social networks from within the Asian context and many tend to overlook the importance of social networks specifically in retailing. This study also suggests the relationship between value and status similarities of retail SMEs and their ability to coordinate efforts in horizontal relationships. Therefore, this study extends the discussion on the role of social networks towards better business performance of retail SMEs in Malay-sia by conceptualizing a framework indicating the importance of value and status homophily on coordination of activities leading to business performance of retail SMEs. 7 4.38 1305-1309
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| spellingShingle |
Incorporating Social Networks in Business Relationships of Retail SMEs for better Business Performance
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| subject |
to all authors
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| summary |
The presence of hypermarkets with modern retail format has impacted the performance of retail small medium-enterprises (SMEs) in Malaysia. The challenges of remaining competitive and the ability to sustain the business have pushed many retail SMEs to cease opera-tions within a short period after commencement. Despite these challenges, retail SMEs can still attain competitive advantage through the strategies of strengthening and maintaining business relationships with their social networks. This study postulates that fostering social networks, specifically on the notion of homophily or similarities among social network members, is able to lure valuable resources need-ed by retail SMEs in achieving superior business performance. Unfortunately, only few studies have focused on social networks from within the Asian context and many tend to overlook the importance of social networks specifically in retailing. This study also suggests the relationship between value and status similarities of retail SMEs and their ability to coordinate efforts in horizontal relationships. Therefore, this study extends the discussion on the role of social networks towards better business performance of retail SMEs in Malay-sia by conceptualizing a framework indicating the importance of value and status homophily on coordination of activities leading to business performance of retail SMEs.
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| title |
Incorporating Social Networks in Business Relationships of Retail SMEs for better Business Performance
|
| title_full |
Incorporating Social Networks in Business Relationships of Retail SMEs for better Business Performance
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| title_fullStr |
Incorporating Social Networks in Business Relationships of Retail SMEs for better Business Performance
|
| title_full_unstemmed |
Incorporating Social Networks in Business Relationships of Retail SMEs for better Business Performance
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| title_short |
Incorporating Social Networks in Business Relationships of Retail SMEs for better Business Performance
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| title_sort |
incorporating social networks in business relationships of retail smes for better business performance
|