Demand of Family Takaful in Malaysia: Critical Determinant Factors Examined

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building INTELEK Repository
collection Online Access
collectionurl https://intelek.unisza.edu.my/intelek/pages/search.php?search=!collection407072
date 2014-06-12 11:41:36
format Restricted Document
id 10611
institution UniSZA
originalfilename 4665-01-FH02-INSPIRE-14-02083.pdf
person Shahzad Khan
recordtype oai_dc
resourceurl https://intelek.unisza.edu.my/intelek/pages/view.php?ref=10611
spelling 10611 https://intelek.unisza.edu.my/intelek/pages/view.php?ref=10611 https://intelek.unisza.edu.my/intelek/pages/search.php?search=!collection407072 Restricted Document Article Journal application/pdf 11 1.6 Adobe Acrobat Pro DC 20 Paper Capture Plug-in Shahzad Khan 2014-06-12 11:41:36 4665-01-FH02-INSPIRE-14-02083.pdf UniSZA Private Access Demand of Family Takaful in Malaysia: Critical Determinant Factors Examined International Review of Management and Busines Research It was reported that Malaysia has experienced a low penetration rate for the Family Takaful business despite the many forms of incentives provided by the Government. The available literature that focuses on life assurance and related research on Family Takaful is rather scarce. In view of this, it must be mentioned that, this particular study is significant because it provides a critical insight and better understanding of the critical factors that actually determine the Family Takaful demand in Malaysia. Thus, the main objective of this study is to determine the critical factors for Family Takaful demand among Muslim customers in Malaysia. The study involves a survey using structured questionnaires to solicit responses from Muslim customers who have joined Family Takaful plans in selected leading Takaful companies. Data analysis involves the use of stepwise regression analysis. From a set of factors that contributed to the Family Takaful demand in this study, the eventual result of regression analysis showed that religious adherence (including all dimensions such as faith and belief, obligatory Islamic practices, and highly recommended non-obligatory Islamic practices), reputation and image were the critical factors that influence family Takaful demand among Muslim customers in Malaysia. 3 2 982-992
spellingShingle Demand of Family Takaful in Malaysia: Critical Determinant Factors Examined
summary It was reported that Malaysia has experienced a low penetration rate for the Family Takaful business despite the many forms of incentives provided by the Government. The available literature that focuses on life assurance and related research on Family Takaful is rather scarce. In view of this, it must be mentioned that, this particular study is significant because it provides a critical insight and better understanding of the critical factors that actually determine the Family Takaful demand in Malaysia. Thus, the main objective of this study is to determine the critical factors for Family Takaful demand among Muslim customers in Malaysia. The study involves a survey using structured questionnaires to solicit responses from Muslim customers who have joined Family Takaful plans in selected leading Takaful companies. Data analysis involves the use of stepwise regression analysis. From a set of factors that contributed to the Family Takaful demand in this study, the eventual result of regression analysis showed that religious adherence (including all dimensions such as faith and belief, obligatory Islamic practices, and highly recommended non-obligatory Islamic practices), reputation and image were the critical factors that influence family Takaful demand among Muslim customers in Malaysia.
title Demand of Family Takaful in Malaysia: Critical Determinant Factors Examined
title_full Demand of Family Takaful in Malaysia: Critical Determinant Factors Examined
title_fullStr Demand of Family Takaful in Malaysia: Critical Determinant Factors Examined
title_full_unstemmed Demand of Family Takaful in Malaysia: Critical Determinant Factors Examined
title_short Demand of Family Takaful in Malaysia: Critical Determinant Factors Examined
title_sort demand of family takaful in malaysia: critical determinant factors examined