| _version_ |
1860796836130848768
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| building |
INTELEK Repository
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| collection |
Online Access
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| collectionurl |
https://intelek.unisza.edu.my/intelek/pages/search.php?search=!collection407072
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| date |
2020-05-01 17:07:17
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| eventvenue |
Banten, Indonesia
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| format |
Restricted Document
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| id |
10356
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| institution |
UniSZA
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| originalfilename |
1955-01-FH03-FPP-20-37237.pdf
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| person |
Mozilla/5.0 (Windows NT 6.1; Win64; x64) AppleWebKit/537.36 (KHTML
like Gecko) Chrome/81.0.4044.122 Safari/537.36
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| recordtype |
oai_dc
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| resourceurl |
https://intelek.unisza.edu.my/intelek/pages/view.php?ref=10356
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| spelling |
10356 https://intelek.unisza.edu.my/intelek/pages/view.php?ref=10356 https://intelek.unisza.edu.my/intelek/pages/search.php?search=!collection407072 Restricted Document Conference Conference Paper application/pdf 3 1.6 Adobe Acrobat Pro DC 20 Paper Capture Plug-in Mozilla/5.0 (Windows NT 6.1; Win64; x64) AppleWebKit/537.36 (KHTML like Gecko) Chrome/81.0.4044.122 Safari/537.36 2020-05-01 17:07:17 1955-01-FH03-FPP-20-37237.pdf UniSZA Private Access Analyze the relationship of brand image and advertisement towards decision to become a customer on bank BNI Batam branch The aim of this research is to explore the relationship of brand image and advertisement towards decision to become a customer on Bank BNI Batam Branch. A hundred respondents of people who have become a customer on Bank BNI Batam Branch have been chosen in the field of research in Batam, Indonesia. The methode instrument was using questionnaires and made up of five variables. The questionnaires distributed were made up of three variables, where two were independent variables and one was dependent variable. By using multiple regression analysis, it is found that each independent variable has strong correlation with the single variable. it can be concluded that the brand image and advertisement have a positive relationship. 2nd International Conference on Computer, Science, Engineering, and Technology, ICComSET Banten, Indonesia
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| spellingShingle |
Analyze the relationship of brand image and advertisement towards decision to become a customer on bank BNI Batam branch
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| summary |
The aim of this research is to explore the relationship of brand image and advertisement towards decision to become a customer on Bank BNI Batam Branch. A hundred respondents of people who have become a customer on Bank BNI Batam Branch have been chosen in the field of research in Batam, Indonesia. The methode instrument was using questionnaires and made up of five variables. The questionnaires distributed were made up of three variables, where two were independent variables and one was dependent variable. By using multiple regression analysis, it is found that each independent variable has strong correlation with the single variable. it can be concluded that the brand image and advertisement have a positive relationship.
|
| title |
Analyze the relationship of brand image and advertisement towards decision to become a customer on bank BNI Batam branch
|
| title_full |
Analyze the relationship of brand image and advertisement towards decision to become a customer on bank BNI Batam branch
|
| title_fullStr |
Analyze the relationship of brand image and advertisement towards decision to become a customer on bank BNI Batam branch
|
| title_full_unstemmed |
Analyze the relationship of brand image and advertisement towards decision to become a customer on bank BNI Batam branch
|
| title_short |
Analyze the relationship of brand image and advertisement towards decision to become a customer on bank BNI Batam branch
|
| title_sort |
analyze the relationship of brand image and advertisement towards decision to become a customer on bank bni batam branch
|