Search Results - Zorn, Steffen

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  1. 1
    Hesitators – a new consumer type?

    Hesitators – a new consumer type? by Zorn, Steffen, Murphy, J.

    Published 2011
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  2. 2
    Businesses and business schools - bed fellows or estranged partners?

    Businesses and business schools - bed fellows or estranged partners? by Zorn, Steffen, Ogle, A., Williams, A.

    Published 2011
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  3. 3
    The Marketing Implications of Traditional and ICT-mediated Leisure Activities

    The Marketing Implications of Traditional and ICT-mediated Leisure Activities by Zorn, Steffen, Lee, R., Murphy, J.

    Published 2012
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  4. 4
    Exploring Popular Children Websites - Only Fun and Games?

    Exploring Popular Children Websites - Only Fun and Games? by Acharya, Deepa, Georgiou, Kristina, Zorn, Steffen

    Published 2012
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  5. 5
    Cultural Differences Affect Interactive Television Advertising

    Cultural Differences Affect Interactive Television Advertising by Zorn, Steffen, Bellman, S., Robinson, J., Varan, D.

    Published 2013
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    Get full text
  6. 6
    Impact of animation and language on banner click-through rates

    Impact of animation and language on banner click-through rates by Zorn, Steffen, Olaru, D., Veheim, T., Zhao, S., Murphy, J.

    Published 2012
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  7. 7
    The Australian School of Management’s business degree curriculum: An innovation in collaborative symbiosis

    The Australian School of Management’s business degree curriculum: An innovation in collaborative symbiosis by Ogle, A., Zorn, Steffen, Liu, E., Williams, A.

    Published 2012
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  8. 8
    Information Technology Diffusion in Malaysia's Foodservice Industry

    Information Technology Diffusion in Malaysia's Foodservice Industry by Ismail, A., Zorn, Steffen, Boo, H.C., Murali, S., Murphy, J.

    Published 2013
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  9. 9
    Information technology diffusion in Malaysia's foodservice industry.

    Information technology diffusion in Malaysia's foodservice industry. by Ismail, Ahmad Fareed, Zorn, Steffen Frank, Boo, Huey Chern, Murali, Sambasivan, Murphy, Jamie

    Published 2013
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