Search Results - Sabrina Mohd Rashid,

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  1. 1
    An exploration on the process of brand identity building in the context of Malaysian cafe

    An exploration on the process of brand identity building in the context of Malaysian cafe by Sabrina Mohd Rashid, Cohen, David, Ghose, Kamal

    Published 2018
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  2. 2
    Keputusan pembelian: jalinan antara media cetak, media atas talian dan media bersemuka

    Keputusan pembelian: jalinan antara media cetak, media atas talian dan media bersemuka by Noraihan Mohamad, Mohd Sobhi Ishak, Sabrina Mohd Rashid

    Published 2016
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  3. 3
    Music in advertisement on social media platforms towards Malaysian young consumers’ decision making to purchase

    Music in advertisement on social media platforms towards Malaysian young consumers’ decision making to purchase by Syazwani Mahsal Khan, Norsiah Abdul Hamid, Sabrina Mohd Rashid

    Published 2021
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  4. 4
    Social media marketing communication and consumer-based brand equity: an account of automotive brands in Malaysia

    Social media marketing communication and consumer-based brand equity: an account of automotive brands in Malaysia by Raji Ridwan Adetunji, Sabrina Mohd Rashid, Mohd Sobhi Ishak

    Published 2018
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  5. 5
    Effects of social media usage : the well-being and flourishing of housewives

    Effects of social media usage : the well-being and flourishing of housewives by Norsiah Abdul Hamid, Sabrina Mohd Rashid, Mohd Sobhi Ishak, Wulan, Roro Retno

    Published 2022
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  6. 6
    Navigating The Media Maze: perceived work-life balance among women journalists

    Navigating The Media Maze: perceived work-life balance among women journalists by Norsiah Abdul Hamid, Khairunnisa Kamal Azi, Siti Syamsul Nurin Mohmad Yazam, Sabrina Mohd Rashid, Mohd Sobhi Ishak

    Published 2024
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