Search Results - Rossi, P.

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  1. 1
    Exploring the Role of Brand Equity and R&D as Drivers of Product Innovation and Market Performance

    Exploring the Role of Brand Equity and R&D as Drivers of Product Innovation and Market Performance by Davcik, N., Sharma, Piyush, Grigoriou, N.

    Published 2017
    Other Authors: “…Rossi, P.…”
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    Exploring the Moderating Role of Price Consciousness in Pay-What-You-Want Pricing

    Exploring the Moderating Role of Price Consciousness in Pay-What-You-Want Pricing by Roy, Rajat, Rabbanee, Fazlul, Sharma, Piyush

    Published 2017
    Other Authors: “…Rossi, P.…”
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