Search Results - Ouyang, Qianni

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    Retailers’ Market Entry Mode Choice from the Institutional Perspective: a Case Study of Tesco’s Entry into China’s 2nd and 3rd tier Cities

    Retailers’ Market Entry Mode Choice from the Institutional Perspective: a Case Study of Tesco’s Entry into China’s 2nd and 3rd tier Cities by Ouyang, Qianni

    Published 2011
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