Search Results - Omar Zaki, Hafizah

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    Does Need for Cognition, Need for Affect and Perceived Humour Influence Consumers’ Brand Attitude?

    Does Need for Cognition, Need for Affect and Perceived Humour Influence Consumers’ Brand Attitude? by Omar Zaki, Hafizah, Kamarulzaman, Yusniza, Mohtar, Mozard

    Published 2019
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