Search Results - Lim, Aaron

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  1. 1
    The art of brand war: an approach to conceptualising flanker brands

    The art of brand war: an approach to conceptualising flanker brands by Lim, Aaron

    Published 2015
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  2. 2
    An investigation of the characteristics of Australian charitable donors

    An investigation of the characteristics of Australian charitable donors by Lwin, Michael, Phau, Ian, Lim, Aaron

    Published 2014
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  3. 3
    Charitable donations: Empirical evidence from Brunei

    Charitable donations: Empirical evidence from Brunei by Lwin, Michael, Phau, Ian, Lim, Aaron

    Published 2013
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  4. 4
    Engaging in digital piracy of movies: a theory of planned behaviour approach

    Engaging in digital piracy of movies: a theory of planned behaviour approach by Phau, Ian, Lim, Aaron, Liang, Johan, Lwin, Michael

    Published 2014
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  5. 5
    Examining the Moderating Role of Rational-Versus Emotional-Focused Websites: The Case of Boutique Hotels

    Examining the Moderating Role of Rational-Versus Emotional-Focused Websites: The Case of Boutique Hotels by Lwin, Michael, Phau, Ian, Huang, Y., Lim, Aaron

    Published 2014
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