Search Results - Lada Suddin,

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  1. 1
    Relationship quality and e-loyalty towards online travel agency (OTA): social exchange theory perspective

    Relationship quality and e-loyalty towards online travel agency (OTA): social exchange theory perspective by Hamid Rizal, Hanudin Amin, Lada Suddin

    Published 2020
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  2. 2
    The roles of brand experience in forming loyalty intention

    The roles of brand experience in forming loyalty intention by Lada, Suddin, Mohd Suki, Norazah, Md. Sidin, Samsinar

    Published 2014
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  3. 3
    Moderating role of product involvement on the relationship between brand personality and brand loyalty

    Moderating role of product involvement on the relationship between brand personality and brand loyalty by Lada, Suddin, Md. Sidin, Samsinar, Teoh, Kenny Guan Cheng

    Published 2014
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