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Kasiri, Leila Agha
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Effects of standardization and customization level on service quality, customer satisfaction and loyalty, and moderating roles of service nature and customer needs
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Kasiri, Leila Agha
Published 2015
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Integration of standardization and customization: impact on service quality, customer satisfaction, and loyalty
by
Kasiri, Leila Agha
,
Teoh, Kenny Guan Cheng
,
Sambasivan, Murali
,
Md. Sidin, Samsinar
Published 2017
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