Search Results - Hua, Xiangzhou

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  1. 1
    Leveraging electronic word-of-mouth to enhance mobile app consumer satisfaction: the mediating role of brand awareness

    Leveraging electronic word-of-mouth to enhance mobile app consumer satisfaction: the mediating role of brand awareness by Hua, Xiangzhou, Mohd Hasan, Nurul Ain, De Costa, Feroz

    Published 2024
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  2. 2
    The mediating role of electronic word-of-mouth in the relationship between CSR initiative and consumer satisfaction

    The mediating role of electronic word-of-mouth in the relationship between CSR initiative and consumer satisfaction by Hua, Xiangzhou, Mohd Hasan, Nurul Ain, De Costa, Feroz, Qiao, Weihua

    Published 2024
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  3. 3
    Opportunities or challenges? the interplay between artificial intelligence and corporate social responsibility communication

    Opportunities or challenges? the interplay between artificial intelligence and corporate social responsibility communication by Hua, Xiangzhou, Mohd Hasan, Nurul Ain, De Costa, Feroz, Qiao, Weihua

    Published 2024
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