Search Results - Hanaysha, Jalal

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  1. 1
    The effect of strategic factors and the role of relationship quality as mediator on brand equity of automotive industry

    The effect of strategic factors and the role of relationship quality as mediator on brand equity of automotive industry by Hanaysha, Jalal R. M

    Published 2015
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  2. 2
    Service Quality and Satisfaction Among Postgraduate Students at Universiti Utara Malaysia

    Service Quality and Satisfaction Among Postgraduate Students at Universiti Utara Malaysia by Hanaysha, Jalal R. M.

    Published 2011
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  3. 3
    The impact of product innovation on relationship quality in automotive industry: Strategic focus on brand satisfaction, brand trust, and brand commitment

    The impact of product innovation on relationship quality in automotive industry: Strategic focus on brand satisfaction, brand trust, and brand commitment by Hanaysha, Jalal, Abdullah, Haim Hilman

    Published 2015
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  4. 4
    Advertising and country of origin as key success factors for creating sustainable brand equity

    Advertising and country of origin as key success factors for creating sustainable brand equity by Hanaysha, Jalal, Abdullah, Haim Hilman

    Published 2015
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  5. 5
    Examining the role of service quality in relationship quality creation: Empirical insights from Malaysia

    Examining the role of service quality in relationship quality creation: Empirical insights from Malaysia by Hanaysha, Jalal, Abdullah, Haim Hilman

    Published 2015
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  6. 6
    The influence of product quality and service quality on brand leadership: Empirical evidence from Malaysia

    The influence of product quality and service quality on brand leadership: Empirical evidence from Malaysia by Hanaysha, Jalal, Abd Ghani, Noor Hasmini

    Published 2013
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  7. 7
    The importance of university ranking and students enrolment towards university sustainability

    The importance of university ranking and students enrolment towards university sustainability by Suhaidah, Hussain, Hanaysha, Jalal Rajeh, Diyana, Kamarudin

    Published 2019
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  8. 8
    Product innovation as a key success factor to build sustainable brand equity

    Product innovation as a key success factor to build sustainable brand equity by Hanaysha, Jalal R. M., Abdullah, Haim Hilman

    Published 2015
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  9. 9
    Strategic effects of product innovation, service quality, and relationship quality on brand equity

    Strategic effects of product innovation, service quality, and relationship quality on brand equity by Hanaysha, Jalal R. M., Abdullah, Haim Hilman

    Published 2015
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  10. 10
    The impact of advertising on relationship quality: empirical evidence from Malaysia

    The impact of advertising on relationship quality: empirical evidence from Malaysia by Abdullah, Haim Hilman, Hanaysha, Jalal R. M.

    Published 2015
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  11. 11
    The impact of country of origin on relationship quality: Empirical evidence from automotive industry

    The impact of country of origin on relationship quality: Empirical evidence from automotive industry by Abdullah, Haim Hilman, Hanaysha, Jalal R. M.

    Published 2015
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  12. 12
    The impact of product quality on relationship quality: Empirical evidence from automotive industry

    The impact of product quality on relationship quality: Empirical evidence from automotive industry by Hanaysha, Jalal R. M., Abd Ghani, Noor Hasmini

    Published 2016
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  13. 13
    Service quality and students’ satisfaction at higher learning institutions: Is Malaysian government at the right track to champion ASEAN market?

    Service quality and students’ satisfaction at higher learning institutions: Is Malaysian government at the right track to champion ASEAN market? by Hanaysha, Jalal R. M., Abdullah, Haim Hilman, Warokka, Ari

    Published 2011
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  14. 14
    Service quality and students’ satisfaction at higher learning institutions: The competing dimensions of Malaysian universities’ competitiveness

    Service quality and students’ satisfaction at higher learning institutions: The competing dimensions of Malaysian universities’ competitiveness by Hanaysha, Jalal R. M., Abdullah, Haim Hilman, Warokka, Ari

    Published 2011
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  15. 15
    Assessing the literature on brand equity: From past, present to future

    Assessing the literature on brand equity: From past, present to future by Hanaysha, Jalal, Abdullah, Haim Hilman, Abd Ghani, Noor Hasmini

    Published 2013
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  16. 16
    Relationship quality as a strategic tool in today’s turbulent business world

    Relationship quality as a strategic tool in today’s turbulent business world by Abdullah, Haim Hilman, Abd Ghani, Noor Hasmini, Hanaysha, Jalal R. M.

    Published 2013
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  17. 17
    Direct and indirect effects of product innovation and product quality on brand image: Empirical evidence from automotive industry

    Direct and indirect effects of product innovation and product quality on brand image: Empirical evidence from automotive industry by Hanaysha, Jalal R. M., Abdullah, Haim Hilman, Abd Ghani, Noor Hasmini

    Published 2014
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  18. 18
    Analyzing the relationship between advertising and sales promotion with brand equity

    Analyzing the relationship between advertising and sales promotion with brand equity by Abdullah, Haim Hilman, Hanaysha, Jalal R. M., Abd Ghani, Noor Hasmini

    Published 2017
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  19. 19
    Determinants of firm performance in automotive industry: Empirical insights from Malaysia

    Determinants of firm performance in automotive industry: Empirical insights from Malaysia by Hanaysha, Jalal Rajeh, Saleh, Isam, Suhaidah, Hussain, Lee, Khai Loon, Abu Bakar, Zahari

    Published 2021
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  20. 20
    Investigating the impact of benefits and challenges of IOT adoption on supply chain performance and organizational performance: An empirical study in Malaysia

    Investigating the impact of benefits and challenges of IOT adoption on supply chain performance and organizational performance: An empirical study in Malaysia by Lee, Khai Loon, Puteri Nurhazira, Romzi, Hanaysha, Jalal Rajeh, Alzoubi, Haitham M., Alshurideh, Muhammad

    Published 2022
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