Search Results - Cai, Jinchi

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    Why did i become a social media follower? an integrative literature review

    Why did i become a social media follower? an integrative literature review by Cai, Jinchi, Osman, Syuhaily, Haron, Sharifah Azizah

    Published 2024
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    Storytelling, humour, and promotions: How social media marketing influences university students' green purchase intention

    Storytelling, humour, and promotions: How social media marketing influences university students' green purchase intention by Cai, Jinchi, Osman, Syuhaily, Haron, Sharifah Azizah, Teng, Wenqing

    Published 2025
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