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1

Services marketing : integrating customer focus across the firm Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler.

Services marketing : integrating customer focus across the firm Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler.

by Zeithaml, Valarie A.
Published 2013

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2

Services marketing : integrating customer focus across the firm Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler.

Services marketing : integrating customer focus across the firm Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler.

by Zeithaml, Valarie A.
Published 2006

3

Services marketing : integrating customer focus across the firm Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler.

Services marketing : integrating customer focus across the firm Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler.

by Zeithaml, Valarie A.
Published 2006

4

Services marketing Valarie A. Zeithaml, Mary Jo Bitner.

Services marketing Valarie A. Zeithaml, Mary Jo Bitner.

by Zeithaml, Valarie A.
Published 1996