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1
Marketing : basic concepts and decisions William M. Pride, O.C. Ferrell..
by Pride, William M.
Published 1985
2
Marketing : basic concepts and decisions William M. Pride, O.C. Ferrell..
by Pride, William M.
Published 1987
3
Marketing : concepts and strategies William M. Pride, O. C. Ferrell.
by Pride, William M.
Published 1989
4
Marketing cases [edited by] Charles W. Lamb, Jr., O.C. Ferrell, William M. Pride..
Published 1987
5
Marketing : concepts and strategies William M. Pride, O. C. Ferrell.
by Pride, William M.
Published 2006
6
Foundations of marketing William M. Pride, O.C. Ferrell.
by Pride, William M.
Published 2007
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