Arcos, V. A., Gutiérrez, S. S. M., & Hernanz, R. P. (2014). Business application of viral marketing and Electronic Word-of-mouth. Firm opinions. Universidad del País Vasco (UPV/EHU).
Chicago Style CitationArcos, Virginia Aguilar, Sonia San Martín Gutiérrez, and René Payo Hernanz. Business Application of Viral Marketing and Electronic Word-of-mouth. Firm Opinions. Universidad del País Vasco (UPV/EHU), 2014.
MLA CitationArcos, Virginia Aguilar, Sonia San Martín Gutiérrez, and René Payo Hernanz. Business Application of Viral Marketing and Electronic Word-of-mouth. Firm Opinions. Universidad del País Vasco (UPV/EHU), 2014.
Warning: These citations may not always be 100% accurate.