Subhash C., J., & Girish, P. (1987). Developing Marketing Strategy: A Framework. Emerald.
Chicago Style CitationSubhash C., Jain, and Punj Girish. Developing Marketing Strategy: A Framework. Emerald, 1987.
MLA CitationSubhash C., Jain, and Punj Girish. Developing Marketing Strategy: A Framework. Emerald, 1987.
Warning: These citations may not always be 100% accurate.