Mark D., U., Grahame R., D., & Kathy, H. (2003). Customer loyalty and customer loyalty programs. Emerald.
Chicago Style CitationMark D., Uncles, Dowling Grahame R., and Hammond Kathy. Customer Loyalty and Customer Loyalty Programs. Emerald, 2003.
MLA CitationMark D., Uncles, Dowling Grahame R., and Hammond Kathy. Customer Loyalty and Customer Loyalty Programs. Emerald, 2003.
Warning: These citations may not always be 100% accurate.