APA Citation

Ilias, K., & Anastassios, P. (2010). The determinants of brand equity. Emerald.

Chicago Style Citation

Ilias, Kapareliotis, and Panopoulos Anastassios. The Determinants of Brand Equity. Emerald, 2010.

MLA Citation

Ilias, Kapareliotis, and Panopoulos Anastassios. The Determinants of Brand Equity. Emerald, 2010.

Warning: These citations may not always be 100% accurate.